June 29, 2008

Billionaire Boys Club – Lebron James


After watching the NBA Draft on Thursday, one of the big trades of the night was the trade that sent Richard Jefferson to the Milwaukee Bucks in exchange for Yi Jianlian and Bobby Simmons. ESPN also reported that the trade supported the rumours of Lebron James possibly landing with the Nets in 2010 (when Lebron is eligible for free agency). I haven’t even heard of this rumour until that night, so it sparked me to do some research.

Check this Lebron James quote from Dec. 10, 2005 - Seattle Post-Intelligencer:

In the next 15 or 20 years, I hope I'll be the richest man in the world. That's one of my goals. I want to be a billionaire. I want to get to a position where generation on generation don't have to worry about nothing. I don't want family members from my kids to my son's kids to never have to worry. And I can't do that now just playing basketball.

Lebron + Jay-Z + Brooklyn = Kings of NY
It’s no secret that Lebron James, one of the biggest NBA icons today and Jay-Z, one of hip hop’s biggest icons (and part owner of the New Jersey Nets) are tight. They host an event together around All-Star weekend and call it the “Two Kings” party. If you put these two in New York, it will fall in lines with the LRMR Marketing’s vision: “....developing and executing successful partnerships between brands and the world’s most recognized talent.....”


What is LRMR Marketing?
I was reading an issue of SLAM magazine (Issue 116, April ‘08) and read the article on Lebron and how Lebron had fired his agent and decided to take high school friends/teammates to be his representation, creating Lebron's LRMR Marketing. Check out LRMRmarketing.com, this points to their website for Lebron’s own sports marketing/branding company. Just take a look at the Methodology section of his company’s site; they plan to do big things by “uniting entities that will benefit from mutual engagement.” Lebron, Jay-Z, New York and Nike....put them together and they will spell......dollar signs. Lebron’s Nike contract could skyrocket if Lebron heads to NY. If Lebron lands in a huge market like LA or New York, his Nike contract could probably double, leading him closer to that billion dollar goal.

The evidence is there...... articles about the Nets trying to clear up cap space, they unleashed Jason Kidd and now Richard Jefferson is off to Milwaukee for young talent, and draft picks. Even when Lebron signed his contract with Cleveland, he opted for the shorter contract instead of the long-term contract with more money. If Cleveland can’t provide Lebron with the supporting cast that is championship calibre and Jay-Z and the Nets execs can get him that championship cast, it looks like there’s no doubt Lebron will be sporting the Brooklyn Nets jersey.

What better way to introduce the Brooklyn Nets than with Jay-Z in the front office and Lebron James as your star athlete.....possibly bringing a long awaited championship trophy to the Mecca of basketball, New York.

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June 25, 2008

J.O. to T.O.?

The Indianapolis Star reports that Jermaine O’neal is the latest name that may be heading up North. The deal has been “agreed in principle” that would send TJ Ford, Rasho Nesterovic and the 17th draft pick to Indiana for Jermaine O’neal. This could be a significant upgrade for Toronto and would give Indiana the 11th and 17th pick in tomorrow’s draft.

If the deal happens (depending on physicals), this would most likely put Bosh and O’Neal in the front court along with Jamario Moon, Anthony Parker and Jose Calderon. After this season’s disappointing playoff result for the Raps, a roster change is needed to make the Raps a more competitive ball club. In bringing the former all-star O’Neal to Toronto, this could make Toronto a stronger competitor in the East.

Both Ford and O’Neal have both been plagued with injuries but the risk for both clubs would be equivalent. And if Jermaine O’Neal can be the 20-10 healthy player he once was, the Raps can show the fans that can go deeper in this season’s playoffs.

On another note, if you haven’t checked out Shaq’s rap yet, check it here.

He’s no Biggie Smalls whatsoever but it’s amusing to say the least.....

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